GO THE EXTRA MILE THIS SUMMER
Sport Relief Sprints Back Into Action
The nation is limbering up for the return of Sport Relief on Saturday July 15th – and it promises to be an unforgettable day.
A sea of people, including many a famous face, will be Going the Extra Mile on Sport Relief Saturday at events taking place in every nook and cranny of the UK.
With Comic Relief and BBC Sport both behind the campaign, there is a very special night of BBC ONE TV in the pipeline too - fronted by Chris Evans, Davina McCall, and Gary Lineker.
Sainsbury’s Sport Relief Mile
Sitting at the heart of the whole campaign the Sainsbury’s Sport Relief Mile is going to see tens of thousands of people simultaneously going the distance and helping to raise cash for those that need it most.
Whether jogging, skipping or hopping with friends, family or workmates right across the land, Sport Relief Milers will be putting their best foot forward at events across 15 major cities (listed below) as well as at hundreds more locally-organised sites too.
With the last Sport Relief Mile in 2004 attracting 81,000 milers including Princes William and Harry and Prime Minister Tony Blair, everyone from teenagers in trendy trainers to families in fancy dress are being urged to enter a place on the start line at www.sportrelief.com. So get sponsored and help raise lots of cash for vulnerable people leading tough lives here at home in the UK, and in the poorest countries in the world.
“I’ve seen Sport Relief money at work. Now it is your turn for action. By being sponsored to take part in the Sainsbury’s Sport Relief Mile just think of the difference you will be making, the weight you will be losing and the blisters you will be gaining! Do it. It’s worth it.”
Chris Evans
You could even find yourself on TV! Live coverage on the morning of Saturday July 15th from the 15 ‘flagship’ Sainsbury’s Sport Relief Miles will be beamed across the UK on BBC ONE’s The Mile Show.
Do the Mile in style
As soon as you sign up for the Sainsbury’s Sport Relief Mile you’ll be sent your own special red sock to wear on the big day. Once you’ve completed your Mile you’ll be presented with a second to make a perfect pair and show the world that you’ve socked it to poverty! But it’s not only your feet that can look the part – whether you’re a Miler or just want to show your support for Sport Relief, there’s a range of merchandise to choose from:
T-shirts: with the Sport Relief range of t-shirts you can create a winning look and/or team. Produced from Fairtrade cotton, there are stylish designs for all the family: a men’s, women’s and children’s version. Priced £8 for adults and £6 for kids, £3 and £2 respectively will go to Sport Relief.
Roger: Kids will be going ‘clackers’ over Roger, the must-have accessory for Summer 2006. Roger can fit as an adornment to your favourite pair of trainers, be worn as a bracelet, dangled from your bag or even your mobile – wherever little Roger ends up though, he’s bound to make himself heard! Priced £1, a minimum of 70p will go to Sport Relief.
Roger Pin Badge: The Sport Relief mascot is also available as a very cool little badge. Priced £1, a minimum of 70p will go to Sport Relief.
All of the Sport Relief merchandise is exclusively available on the high street at Sainsbury’s stores, and online at www.sportrelief.com. So sprint down to your local store or log on! Items will be available from 3rd May (t-shirts will hit the shelves at Sainsbury’s on 25 May).
EVERYTHING YOU NEED TO KNOW ABOUT SPORT RELIEF 2006 -
Where is my nearest Sainsbury’s Sport Relief Mile event?
*There are 15 national mile events for you to choose from:
Belfast - Custom House Square
Birmingham - Millennium Point
Brighton - Madeira Drive
Bristol - At Bristol on the Harbourside
Cardiff - City Hall
Glasgow - Glasgow Green
Hull - Queens Gardens
Ipswich - Christchurch Park
Leeds - Roundhay Park
London - Victoria Embankment
Manchester - Exchange Square
Newcastle Gateshead - Quayside
Nottingham - Victoria Embankment
Plymouth - Plymouth Hoe
Southampton - Hoglands Park
If you can’t get to one of these Mile venues then check out www.sportrelief.com for up to date information on where else you can go to take part.
How can people enter a Mile?
There are two ways to enter the Sainsbury’s Sport Relief Mile.
Once you have entered you will receive your Sport Relief Mile Kit full of fantastic ideas and tools to help you raise a whole heap of cash and, of course, your first red sock.
How much does it cost?
Adults £5
Kids (under 16’s) £2
Family Ticket (two adults, two children) £12
All of the entry fee for the Sainsbury’s Sport Relief Mile goes towards helping us to cover the costs of putting on events across the UK, meet every health and safety measure and make sure Sport Relief Saturday is a day to remember. That’s why we ask people to get sponsored and raise money – so they can really help change the world by Miles.
Who’s helping?
Sainsbury’s: as the title sponsors of the Sainsbury’s Sport Relief Mile, Sainsbury’s is giving us its generous support by helping to cover the costs of putting on events all over the UK and making Sport Relief Saturday a day to remember. Sport Relief 2006 merchandise will also be on sale exclusively in Sainsbury’s stores nationwide. We really couldn’t do it without them.
Tap water is supplied to UK consumers by their local, regulated water companies. As a unified force, the companies are supporting sponsor of the Sainsbury's Sport Relief Mile, helping to raise money for vulnerable people all over the world, as well as ensuring that Sport Relief Milers stay well hydrated and full of energy on the day.
Water is a precious resource and is one of the basic nutrients for our body. As an essential ingredient for a healthy life, cool and refreshing water provides all with the energy needed to complete the Mile.
NatWest is flying the flag for Sport Relief as category sponsor of the Sainsbury’s Sport Relief Mile and proud sponsor of Sport Relief’s own celebrity cricket team - the almighty Sport Relief Red Socks. By covering the costs of the team’s tour of India, NatWest is helping to raise awareness of key projects in the area and encourage the great UK public to make a world of difference. A two-part documentary with exclusive footage of the tour will be shown on BBC ONE in May.
You Buy U Give - Unilever, the company behind Persil, Flora, Bird's Eye and many other household names is running a special promotion in Sainsbury's to help you Go the Extra Mile for Sport Relief. From now until July 15th, for every Unilever product you buy, Unilever will give 10% of the price to Sport Relief. To take part, make sure you register your Nectar card at www.sportrelief.com and keep an eye out for the logo next to specific products in store, so that every time You Buy U Give.
BT has been making it possible for people to donate money over the phone since Comic Relief began. Providing telephony, networking, call centres and thousands of volunteer hours from employees, BT is a vital part of the Comic Relief family. Whether or not you are running the Sainsbury's Sport Relief Mile, you can still get involved by watching the show on July 15th and calling the BT-enabled donation line number: 08457 910 910(calls charged at local rate) to donate what you can.
David Jensen Photography:
https://www.davidjensen.co.uk/
